Thought leadership
Thought leadership for professional services firms
We have been delivering thought leadership campaigns for professional and financial firms since 2001. Over those years we have honed our craft and expanded our capabilities.
Our approach is to be creative but rigorous. We never lose sight of the fact that research needs to deliver impact – increasing revenues, educating your clients, strengthening relationships and enhancing your firm’s reputation.
Our Thought Leadership team
We have learnt that to create great thought leadership needs a great team with complimentary skills.
Our team delivers expertise at every stage of a project, from designing the initial concept through to coaching your fee earners on using thought leadership with their clients to maximise their business development success rate.
Are you behind the pack or ahead of the curve?
We recently launched a new Thought Leadership Benchmark to gain deeper insights into how professional services are succeeding with their thought leadership campaigns, what are the key trends, and how successful firms themselves think they are at delivering insights.
Learn more about Meridian West’s Thought Leadership Benchmark.
What our clients say about us
The team did a fabulous job at delivering within our tight timeline and budget. Many thanks for making our annual Global Automotive Executive Survey such as success – we appreciate all your efforts.
Meghan Bested, KPMG
I’ve worked closely with Meridian West on a number of projects including a high profile global C-Suite engagement programme (which Ben and his team delivered for PwC for more than 4 years). He is always strategic and professional – also, great at managing challenging stakeholders and a good judge of ‘the mood in the room’. His skills in listening and challenging our thinking ensured creative, bespoke and highly effective solutions. I would not hesitate recommending Ben to anyone seeking real expertise in delivering highly complex research-led projects across all audiences.
Suzanne Snowden, Senior Marketing & BD Professional, Director, Message Consulting Ltd
The team took control of the project from the outset. The project manager was able to advise us thoughtfully along the way, was incredibly responsive at all times and delivered on time and to budget. The handful of issues we encountered along the way were dealt with very professionally.
Executive Advisor, International Law Firm
Some of our Thought Leadership clients
Find out more
To enquire about our full range of services and to discuss your requirements:
Contact: Helen Trudgeon