{"id":8621,"date":"2026-02-09T14:19:33","date_gmt":"2026-02-09T14:19:33","guid":{"rendered":"https:\/\/www.meridianwest.co.uk\/addleshaw-goddard-perfect-harmony-cast-study\/"},"modified":"2026-10-15T22:04:35","modified_gmt":"2026-10-15T22:04:35","slug":"addleshaw-goddard-perfect-harmony-case-study","status":"publish","type":"page","link":"https:\/\/www.meridianwest.co.uk\/us\/addleshaw-goddard-perfect-harmony-case-study\/","title":{"rendered":"Addleshaw Goddard &#8211; perfect harmony cast study"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"8621\" class=\"elementor elementor-8621 elementor-4924\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d556ba0 e-flex e-con-boxed e-con e-parent\" data-id=\"d556ba0\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ec6cd4c elementor-widget elementor-widget-heading\" data-id=\"ec6cd4c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Addleshaw Goddard - Perfect Harmony<\/h2>\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-137a152 e-con-full e-flex e-con e-child\" data-id=\"137a152\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-d599197 e-grid e-con-full e-con e-child\" data-id=\"d599197\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d31b8bf elementor-widget elementor-widget-text-editor\" data-id=\"d31b8bf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>The Perfect Harmony campaign is a research\u2011driven Thought Leadership initiative by law firm Addleshaw Goddard, exploring what creates \u201cperfect harmony\u201d between General Counsel and senior executives\/boards.<\/p>\n<p>The firm and Meridian West conducted interviews with over 100 GCs, executives and board members at large corporates to understand which GC behaviors company boards value, where relationships break down, and how in\u2011house legal teams can add more strategic value.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3f55d70 elementor-widget elementor-widget-image\" data-id=\"3f55d70\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"768\" height=\"750\" src=\"https:\/\/www.meridianwest.co.uk\/wp-content\/uploads\/2026\/02\/Screenshot-2026-02-09-at-13.50.10-768x750.png\" class=\"attachment-medium_large size-medium_large wp-image-4926\" alt=\"\" srcset=\"https:\/\/www.meridianwest.co.uk\/wp-content\/uploads\/2026\/02\/Screenshot-2026-02-09-at-13.50.10-768x750.png 768w, https:\/\/www.meridianwest.co.uk\/wp-content\/uploads\/2026\/02\/Screenshot-2026-02-09-at-13.50.10-300x293.png 300w, https:\/\/www.meridianwest.co.uk\/wp-content\/uploads\/2026\/02\/Screenshot-2026-02-09-at-13.50.10-1024x1001.png 1024w, https:\/\/www.meridianwest.co.uk\/wp-content\/uploads\/2026\/02\/Screenshot-2026-02-09-at-13.50.10.png 1312w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0301407 e-flex e-con-boxed e-con e-parent\" data-id=\"0301407\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2d867dd elementor-arrows-position-inside elementor-pagination-position-outside elementor-widget elementor-widget-image-carousel\" data-id=\"2d867dd\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;navigation&quot;:&quot;both&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;pause_on_hover&quot;:&quot;yes&quot;,&quot;pause_on_interaction&quot;:&quot;yes&quot;,&quot;autoplay_speed&quot;:5000,&quot;infinite&quot;:&quot;yes&quot;,&quot;speed&quot;:500}\" data-widget_type=\"image-carousel.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-image-carousel-wrapper swiper\" role=\"region\" aria-roledescription=\"carousel\" aria-label=\"Image Carousel\" dir=\"ltr\">\n\t\t\t<div class=\"elementor-image-carousel swiper-wrapper\" aria-live=\"off\">\n\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"1 of 3\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/www.meridianwest.co.uk\/wp-content\/uploads\/2026\/02\/Screenshot-2026-02-09-at-14.05.28-300x175.png\" alt=\"Screenshot 2026-02-09 at 14.05.28\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"2 of 3\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/www.meridianwest.co.uk\/wp-content\/uploads\/2026\/02\/Screenshot-2026-02-09-at-14.00.07-300x167.png\" alt=\"Screenshot 2026-02-09 at 14.00.07\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"3 of 3\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/www.meridianwest.co.uk\/wp-content\/uploads\/2026\/02\/Screenshot-2026-02-09-at-13.59.28-300x167.png\" alt=\"Screenshot 2026-02-09 at 13.59.28\" \/><\/figure><\/div>\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-prev\" role=\"button\" tabindex=\"0\">\n\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-eicon-chevron-left\" viewBox=\"0 0 1000 1000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M646 125C629 125 613 133 604 142L308 442C296 454 292 471 292 487 292 504 296 521 308 533L604 854C617 867 629 875 646 875 663 875 679 871 692 858 704 846 713 829 713 812 713 796 708 779 692 767L438 487 692 225C700 217 708 204 708 187 708 171 704 154 692 142 675 129 663 125 646 125Z\"><\/path><\/svg>\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-next\" role=\"button\" tabindex=\"0\">\n\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-eicon-chevron-right\" viewBox=\"0 0 1000 1000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M696 533C708 521 713 504 713 487 713 471 708 454 696 446L400 146C388 133 375 125 354 125 338 125 325 129 313 142 300 154 292 171 292 187 292 204 296 221 308 233L563 492 304 771C292 783 288 800 288 817 288 833 296 850 308 863 321 871 338 875 354 875 371 875 388 867 400 854L696 533Z\"><\/path><\/svg>\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"swiper-pagination\"><\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4bee4b6 e-flex e-con-boxed e-con e-child\" data-id=\"4bee4b6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-8763d43 e-grid e-con-full e-con e-child\" data-id=\"8763d43\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cd15f1d elementor-widget elementor-widget-counter\" data-id=\"cd15f1d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"counter.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-counter\">\n\t\t\t<div class=\"elementor-counter-title\">Interviewed +100 GCs, Execs &amp; C-Level<\/div>\t\t\t<div class=\"elementor-counter-number-wrapper\">\n\t\t\t\t<span class=\"elementor-counter-number-prefix\"><\/span>\n\t\t\t\t<span class=\"elementor-counter-number\" data-duration=\"2000\" data-to-value=\"100\" data-from-value=\"0\" data-delimiter=\",\">0<\/span>\n\t\t\t\t<span class=\"elementor-counter-number-suffix\"><\/span>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6f3dff4 elementor-widget elementor-widget-counter\" data-id=\"6f3dff4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"counter.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-counter\">\n\t\t\t<div class=\"elementor-counter-title\">Video views<\/div>\t\t\t<div class=\"elementor-counter-number-wrapper\">\n\t\t\t\t<span class=\"elementor-counter-number-prefix\"><\/span>\n\t\t\t\t<span class=\"elementor-counter-number\" data-duration=\"2000\" data-to-value=\"80000\" data-from-value=\"0\" data-delimiter=\",\">0<\/span>\n\t\t\t\t<span class=\"elementor-counter-number-suffix\"><\/span>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1c50e48 elementor-widget elementor-widget-counter\" data-id=\"1c50e48\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"counter.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-counter\">\n\t\t\t<div class=\"elementor-counter-title\">Number of  senior contacts receiving report<\/div>\t\t\t<div class=\"elementor-counter-number-wrapper\">\n\t\t\t\t<span class=\"elementor-counter-number-prefix\"><\/span>\n\t\t\t\t<span class=\"elementor-counter-number\" data-duration=\"2000\" data-to-value=\"600\" data-from-value=\"0\" data-delimiter=\",\">0<\/span>\n\t\t\t\t<span class=\"elementor-counter-number-suffix\"><\/span>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5f2ac7f e-grid e-con-full e-con e-child\" data-id=\"5f2ac7f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2472358 elementor-widget elementor-widget-counter\" data-id=\"2472358\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"counter.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-counter\">\n\t\t\t<div class=\"elementor-counter-title\">Business conversations<\/div>\t\t\t<div class=\"elementor-counter-number-wrapper\">\n\t\t\t\t<span class=\"elementor-counter-number-prefix\"><\/span>\n\t\t\t\t<span class=\"elementor-counter-number\" data-duration=\"2000\" data-to-value=\"50\" data-from-value=\"0\" data-delimiter=\",\">0<\/span>\n\t\t\t\t<span class=\"elementor-counter-number-suffix\"><\/span>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d17719e elementor-widget elementor-widget-counter\" data-id=\"d17719e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"counter.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-counter\">\n\t\t\t<div class=\"elementor-counter-title\">New accounts won<\/div>\t\t\t<div class=\"elementor-counter-number-wrapper\">\n\t\t\t\t<span class=\"elementor-counter-number-prefix\"><\/span>\n\t\t\t\t<span class=\"elementor-counter-number\" data-duration=\"2000\" data-to-value=\"8\" data-from-value=\"0\" data-delimiter=\",\">0<\/span>\n\t\t\t\t<span class=\"elementor-counter-number-suffix\"><\/span>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6ccfc6b e-flex e-con-boxed e-con e-parent\" data-id=\"6ccfc6b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-944aa45 elementor-widget elementor-widget-mw_testimonials\" data-id=\"944aa45\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"mw_testimonials.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t        <div class=\"mw-testimonials mw-testimonials--purple\">\n            \n                            <div class=\"mw-testimonials__pattern\"><\/div>\n                        \n            <div class=\"mw-testimonials__liner\">\n                \n                                    <div class=\"mw-testimonials__header\" style=\"color: #BE8CFF\">\n                        What the client said                    <\/div>\n                                \n                                    <div class=\"mw-testimonials__item \" data-index=\"0\">\n                        \n                                                    <div class=\"mw-testimonials__quote\">\n                                Meridian West designed and executed the \u201cweighty\u201d research that gave the campaign authority and a clear narrative gap to explore between GCs and the C\u2011suite.                            <\/div>\n                                                \n                                                    <div class=\"mw-testimonials__author\">\n                                Brian Macready                            <\/div>\n                                                \n                                                    <div class=\"mw-testimonials__position\">\n                                CMO, Addleshaw Goddard                            <\/div>\n                                                \n                    <\/div>\n                                \n                                \n            <\/div>\n        <\/div>\n        \n        \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Addleshaw Goddard &#8211; Perfect Harmony The Perfect Harmony campaign is a research\u2011driven Thought Leadership initiative by law firm Addleshaw Goddard, exploring what creates \u201cperfect harmony\u201d between General Counsel and senior executives\/boards. The firm and Meridian West conducted interviews with over 100 GCs, executives and board members at large corporates to understand which GC behaviors company [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-8621","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.meridianwest.co.uk\/us\/wp-json\/wp\/v2\/pages\/8621","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.meridianwest.co.uk\/us\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.meridianwest.co.uk\/us\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.meridianwest.co.uk\/us\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.meridianwest.co.uk\/us\/wp-json\/wp\/v2\/comments?post=8621"}],"version-history":[{"count":1,"href":"https:\/\/www.meridianwest.co.uk\/us\/wp-json\/wp\/v2\/pages\/8621\/revisions"}],"predecessor-version":[{"id":8626,"href":"https:\/\/www.meridianwest.co.uk\/us\/wp-json\/wp\/v2\/pages\/8621\/revisions\/8626"}],"wp:attachment":[{"href":"https:\/\/www.meridianwest.co.uk\/us\/wp-json\/wp\/v2\/media?parent=8621"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}