ABOUT US

Meridian West has been working with professional and financial services, private equity and B2B businesses since 2001.

All of our clients experience the following five aspects of our service promise:

Commercial impact: We help our clients achieve tangible results that enhance business performance and improve profitability.

Quality: We value excellence and pride ourselves on delivering a premium quality experience for our clients.

Efficiency: We manage projects well to deliver on time and to budget, minimising the workload for clients as much as possible.

Personal: We work hard to understand our clients’ specific needs, concerns and stakeholders so we can deliver advice tailored to their commercial context.

Idea-sharing: We proactively volunteer ideas and insights for clients and offer opportunities to share best practices with their peer group.

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What our clients say

“This was a big project for the firm and Meridian West – with their experience and user-friendly approach – became a key part of the team. They also won the confidence of the wider partnership which was invaluable us helping us to implement the results of our work.”

Ann-Marie Piper Senior Partner, Farrer & Co

“Meridian West has been instrumental in helping us build our strategy for how we approach a new market.

We partnered with Meridian West to conduct a market research project focused on hard-to-access individuals across multiple industries. Meridian West was able to find a broad range of interviewees who matched the target audience within our demanding timeframe. Meridian West’s expertise was invaluable in the design of the project strategy, positioning, and interview questions.

The insights that Meridian West produced provided the crucial information for us to hone our strategy and tactics for the new market. We were particularly impressed with the edited video clips of the interviews. The videos brought the project to life and were influential in demonstrating the interviewee’s perspective to key stakeholders.

On top of adding value, Meridian West was a delight to work with. Every member of the team was professional and highly responsive to our demanding schedule. I would highly recommend working with Meridian West and I hope to partner with them again in the future.”

Ollie DawesProduct Manager, Heidrick & Struggles

“I have worked with Ben and his team at Meridian West for a number of years and have always been impressed by their understanding of the High Net Worth market. Their extensive research and commercial insights have been instrumental in helping Withers correctly position itself both domestically and internationally.”

Nigel SpruntInternational Marketing and Business Development Director, Withers

“We engaged Meridian West for a workshop to kick-start some new thinking around the strategic focus of Knight Frank’s client management programme. Meridian West devised a format that brought our Client Relationship Partners up to speed on the latest developments in professional services and then gave them an opportunity to share their own ideas and reflect on key learnings in a series of breakout groups. Our morning together was impactful, engaging and above all – fun.”

Jeremy MetsonHead of Business Development, Knight Frank

“I see Meridian West as trusted advisers. They do what they say they will and offer ideas along the way. I trust that things will be delivered on time, to plan. What’s more, they get it, and do it, and they have a great attention to detail, so I don’t need to worry about chasing or checking their work.

The team’s creative approach, the insight they bring to a project and their ability to challenge us are areas that really add value. Their willingness to go beyond the brief and invest time with the team takes the relationship beyond that of a traditional adviser/client and towards a partnership.”

Michelle PanayiFormer Head of Client Development, Grant Thornton

“Ben and the team at Meridian West devised and managed an important client research project for us. I was really impressed by the insights that he provided. Ben, and his colleague Alice, distilled the key research findings and were effective in presenting this back to the firm. Ben clearly lives and breathes client research. He understands the professional services and the private client/high net wealth sectors. He is also fun to work with.”

Dominic SenderHead of Marketing and Business Development, Withers Worldwide

“The Meridian West team understood the issues and challenges of working in a professional services environment, and we felt confident that they could deliver the results we needed. Together we formed a good working relationship, and Meridian West gained the respect of the partner involved. They were incredibly responsive at all times and delivered on time and to budget.”

Executive AdvisorAllen & Overy

“Meridian West were great to work with. They effectively partnered and collaborated with our team (which included a diverse range of stakeholders) to develop the initial idea into true thought leadership. The entire process was seamlessly managed, from initial meetings, workshops and client interviews, right through to the final delivery of the report. It is not often we get contacted by our senior clients saying how much they enjoyed participating in a research study- which is a real testament to the skilled Meridian West team. ”

Stephanie Powell Client Relationship Manager, Financial Services Sector, Pinsent Masons LLP

“Overall Meridian West did a fantastic job and were able to meet and go above our expectations. The team did a fabulous job at delivering with within our tight timeline and budget. Many thanks for making our annual Global Automotive Executive Survey such as success – we appreciate all your efforts.”

Meghan BestedKPMG

“Meridian West is top class. Incredibly professionally done – well delivered and competitive pricing.”

Ian BennisonDirector of Marketing Operations at Intertrust

“Their management of the project was excellent. We were always kept well informed of updates and developments on the project and where action from us was required to move it forward. Ideas and insights were brought to our attention in a proactive manner that were always relevant to the project at hand. I would have no hesitation in recommending the Meridian West.”

Jared LingardFormer Clients and Markets Analyst, Grant Thornton

“I’ve worked closely with Meridian West on a number of projects including a high profile global C-Suite engagement programme (which Ben and his team delivered for PwC for more than 4 years). He is always strategic and professional – also, great at managing challenging stakeholders and a good judge of ‘the mood in the room’. His skills in listening and challenging our thinking ensured creative, bespoke and highly effective solutions. I would not hesitate recommending Ben to anyone seeking real expertise in delivering highly complex research-led projects across all audiences.”

Suzanne SnowdenSenior marketing & BD professional, Director, Message Consulting

“Thank you for all your incredible support from Alice and Ben at Meridian West, who were extremely generous with their time and expertise. They really listened to our needs and organised successful staff workshops and our away day; playing a critical role in helping us create our organisational strategy. Amazing people!”

Chris Mikata-PralatCEO, Community Southwark

“At very short notice, Meridian West took our major quarterly survey and did a great job. They were efficient and responsive, a pleasure to deal with, and most importantly delivered great results. We were very happy with the service we received them and would recommend them without reservation.”

Robin OsterleyChief Executive, Charity Retail Association

“The team was very responsive, which is vital in allowing us to respond quickly to our own internal clients. They understood our requirements well and helped us to take a challenging project to the next level.”

Head of Market InsightsACCA

“We were always kept well informed of updates and developments on the project and where action from us was required to move it forward. Ideas and insights were brought to our attention in a proactive manner that were always relevant to the project at hand. Management of the project was excellent. I found the structured and thought out approach reassuring. They way in which we both thought of every possible variable lead to a very successful launch with no functionality issues.”

AnalystGrant Thornton

“Our client proposition research challenged our original assumptions of their needs and pain points. This has been highly informative in helping us refine our client propositions and development. MW worked as a team within our team, and were highly professional and pragmatic at all times.”

PartnerPartner, Accounting & Business Advisory

“There have been a number of incidents where if it had not been for the Client Insight Platform and the on the spot information it gave us we could have lost major clients. To my knowledge we have prevented clients with £600k of revenue from defecting. We have also seen the average number of service lines used by each client increase. On this basis, the platform has allowed us to reinvigorate and improve our client relationships and has already paid for itself several times over.”

Marketing PartnerTop 6 accountancy firm

“It was an excellent project. I personally had a lot riding on it, having spearheaded the programme and got partner buy-in. It couldn’t have gone more smoothly and, I believe, delivered real results that will impact on the way that firm operates and manages its client relationships.”

Head of Business Development & MarketingSpecialist legal practice

“Listened to and understood requirements, drawing on past experience to mitigate any internal concerns. Excellent project management with prompt responses to queries. Probed and understood client responses in sufficient detail to provide meaningful feedback which could be acted on.”

Head of Marketing & Business DevelopmentTop 6 accountancy firm

“Helped scope the project and shape the content. Provided ideas and thoughts based on others’ experience. The presenting back of the results went down well with fee-earners.

It was an excellent project. I personally had a lot riding on it, having spearheaded the programme and got partner buy-in. It couldn’t have gone more smoothly and, I believe, delivered real results that will impact on the way that firm operates and manages its client relationships.”

Senior Business Development & Marketing ManagerLaw firm

“The Meridian West team made what could have been a nightmare project run very smoothly. They understood the issues and challenges of working in a professional services environment, and we felt confident that they could deliver the results we needed. Together we formed a good working relationship, and Meridian West gained the respect of the partner involved. The team took control of the project from the outset. The Meridian West project manager was able to advise us thoughtfully along the way, was incredibly responsive at all times and delivered on time and to budget. The handful of issues we encountered along the way were dealt with very professionally.”

Executive AdvisorInternational law firm

“MW provide excellent service and high standard of insight, extremely helpful and responsive. A trusted advisor with huge credibility with ourselves and our internal stakeholders whatever the subject.”

Marketing ManagerBig 4 accountancy firm